MTA16 - Airlines Strategy Présentiel
Dernière mise à jour : 24/03/2026
Langue de la formation : Anglais/English
Secteurs : Compagnie Aérienne/Airline
Thèmes : Business, Management, Finance/Business, Management, Finance, Opérations aériennes/Aviation operations
Public : Cadres / Executives, Managers / Managers
Public visé
This course addresses all current and future Airline company managers.
Responsable de stage
Charlie RUSTIN
Mail de contact
Durée pédagogique réelle
60 h
Résumé
This module provides an overview of different strategies applied by the airlines.
Objectifs de la formation
After completing this course you will be able to identify key success factors for an airline and develop the methodology for the implementation of a strategic approach.
- Understand the strategies applied by airlines and airports.
- Describe and analyze airline strategies using the main concepts, methods and tools of strategic management.
- Identify the key success factors of airlines
- Acquire the methodology for the implementation of a strategic approach
- Understanding the principles, practical factors, and strategies applied by airlines and airports in aviation industry;
- Analyze airline strategies using the main concepts, methods and tools of strategic management;
- Understand the interrelationship between different aviation parties, including airlines, airports, air traffic control, air cargo terminal, etc., in aviation industry;
- Identify the key success factors of airlines;
- Acquire the methodology for the implementation of a strategic approach.
Description
- Introduction to Strategy in Air Transportation.
- Strategic Approach to Airport.
- Airport Capacity: The contribution of Coordination in Airport Strategy.
- Low Cost model.
- Long Term Scheduling.
- Revenue Management.
- Alliances.
- Corsair Finding a proper place among the big players.
- Economic Intelligence.
- Emirates - Building a global carrier.
- Product Strategy.
- Vueling - Contribution of a low cost carrier to IAG group.
- Easyjet Strategy.
case study and airport visit (travel and accommodation are at the expense of trainee) Methods : lectures,